We listen first.
Your goals, customers and challenges shape the brief. We take time to understand your business before recommending a direction.

ABOUT C&FA GROUP
Good businesses begin with people.
Ours begins with listening to you.
We help retail, F&B and QSR brands build, open and grow, bringing commercial insight, creativity and operational experience to every stage.
Get to know us
Independently ownedFocused on your goals
London & DubaiServing the UK, UAE and KSA
Concept to executionHands-on at every stage
OUR STORY
Our roots are in hospitality. Today, we are a full-service consultancy for retail, F&B and QSR businesses, with the same belief: advice only counts when it works in practice.
Founded by Israr Ahmed in 2021, C&FA Group brings together trend insight, creative thinking and genuine operational expertise. We support established operators, emerging brands and entrepreneurs with an idea worth pursuing.
For retail brands, we connect store concepts, customer experience, site selection, fitout and multi-site growth. Whether you are opening your first store, refining an existing operation or expanding a franchise network, we help turn your plans into practical next steps.
From franchise development and business advisory to fitout, project management and ongoing operations, we shape our support around what you need. Based in London and Dubai, we help brands grow at home and across markets.
We are independently owned. That gives us the freedom to offer candid advice, build close working relationships and keep your objectives at the centre of every decision.

MEET THE FOUNDER
Israr founded C&FA Group to give hospitality and retail businesses a partner who understands the realities behind the ambition.
His experience across new hospitality concepts shaped our approach: listen carefully, ask the right questions and turn ideas into practical action.
That hands-on mindset runs through the way we work, from the first conversation to opening day and beyond.
Start a conversationHOW WE WORK
A close working relationship, honest advice and a team that stays involved in the delivery.
Your goals, customers and challenges shape the brief. We take time to understand your business before recommending a direction.
Creative thinking meets commercial reality. Every recommendation considers how your business will operate, serve customers and grow.
We work alongside you to move the plan forward, coordinating the people and details that turn an idea into an operating business.
We are your partner in delivery. C&FA Group is not an investor and does not arrange funding, focusing purely on strategy, delivery and execution.
LET’S TALK ABOUT YOUR BUSINESS